Something good might come out of the awful, new Indiana Jones movie. A growing online campaign is building around the infamous moment when Indy survives a nuclear blast by hiding in a refrigerator, getting blasting miles and surviving without a scratch. This hilariously bad moment will be immortalized as Nuking the Fridge, the movie version of Jumping the Shark.

Jumping the shark originated back in a 1977 Happy Days episode where Fonzie literally jumps a shark.  The infamous moment came to define when a series overstays its welcome, doing something silly to renew interest like killing off a character or being to should-be lovers actually together.

Nuking the Fridge will hopefully now be used to embarrassingly lampoon movie franchises that overstay their welcome.